--- title: Swan Cafe. description: "スワンカフェ。\n英語では障害者は、\n\nHANDICAPPED PERSON\n\nという。\n\n日本語では障害者（障害を持った人）\n\n英語では精神的、身体的に　ハンディーを背負った人。\n\n言い方一つでこうも違う。" image: https://blog.assentia-hd.com/hubfs/Imported_Blog_Media/F1000021-thumbnail2.jpg --- [![Assentia Holdings](https://blog.assentia-hd.com/hs-fs/hubfs/Assenti_logo.jpg?width=993&height=142&name=Assenti_logo.jpg "Assentia Holdings")](http://assentia-hd.com?hsLang=en-us) Open main menu Close main menu - [CEO Blog](https://blog.assentia-hd.com/ceo-blog) - [国内FC](https://blog.assentia-hd.com/fc) - [海外向けFC](https://fc.assentia-hd.com/brandlist) - [月刊アセンティア](https://blog.assentia-hd.com/now2) - [English - United States](https://blog.assentia-hd.com/en-us/blog/20091009) - [日本語 - 日本](https://blog.assentia-hd.com/ceo-blog/20091009) English - United States [ceo blog](https://blog.assentia-hd.com/en-us/blog/tag/ceo-blog) [ceo](https://blog.assentia-hd.com/en-us/blog/tag/ceo) # Swan Cafe. ![Akira Tsuchiya](https://app.hubspot.com/settings/avatar/a388bcd440947d185082b011694402a5) [Akira Tsuchiya](https://blog.assentia-hd.com/en-us/blog/author/akira) [Share this blog post on Twitter](https://twitter.com/intent/tweet?text=I+found+this+interesting+blog+post&url=https://blog.assentia-hd.com/en-us/blog/20091009) [Share this blog post on Facebook](http://www.facebook.com/share.php?u=https://blog.assentia-hd.com/en-us/blog/20091009) [Share this blog post on LinkedIn](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.assentia-hd.com/en-us/blog/20091009) ![](https://blog.assentia-hd.com/hubfs/Imported_Blog_Media/F1000021-thumbnail2.jpg) ## Swan Cafe Today I had some time off from work and went into Swan Cafe in Ginza. I have wanted to visit this restaurant for a long time. It was created by the late Mr. Ogura, former president of Kuroneko Yamato, in search of a work environment where people with and without disabilities can work together, The late Mr. Ogura, former president of Kuroneko Yamato, created this shop in search of a work environment where people with and without disabilities can work together. I hear that many of the customers are loyal to this philosophy. When I was developing a restaurant business at my previous job, I had the opportunity to work with people with disabilities in the restaurant. I was hired for a year and we worked together on store operations. I was more 。。。。。 than I was when someone with more disabilities than me was working so hard. Everyone thanked that person. It was a good opportunity for me to rethink how I do my job. In English, people with disabilities are, HANDICAPPED PERSON In Japanese, disabled people are called "handicapped persons. In Japanese, a handicapped person is a person with a disability. In English, a person with a mental or physical handicap. The way you say it makes a big difference. A person who lives with a heavier burden than others. How about you? Let's review our way of life more and more. Assentia Holdings,Inc. Akira Tsuchiya   ![Akira Tsuchiya](https://app.hubspot.com/settings/avatar/a388bcd440947d185082b011694402a5) #### Akira Tsuchiya [Follow me on my website](http://assentia-hd.com?hsLang=en-us) [Follow me on Facebook](https://www.facebook.com/atutiya) [Follow me on LinkedIn](https://www.linkedin.com/in/akira-tsuchiya/) [Follow me on Twitter](https://twitter.com/Atutiya) Our background In 1991, we started the business that was not yet found in Japan, or even in the world. That business was to become an agency who provides franchise store-development service. We came up with the idea to persuade companies to join a franchise as their new business; our target was not individuals, but the small and medium-sized enterprises who already established with their businesses. With that as a start, we managed to expand over 30 franchise brands including various restaurant brands i.e. Bakery Restaurant St.Marc(650 uint in Japan, BBQ “Gyu-kaku”(850 unit in Japan), Katsudon “Katsuya”(350 unit in Japan), Sushi delivery “Gin-no Sara”(730 unit in Japan), and from other hospitality business categories i.e. Second-hand automobile dealer “Gulliver”(450 unit in Japan), Second-hand golf club dealer “Golf Partner”(350 unit in Japan), Women’s fitness club “Curves” (2,000 unit in Japan as a master franchisor of the American brand), by selling new businesses to small to medium-sized enterprises in Japan. Number of the stores we successfully opened are over 8000 ! During this time, in 1996, Akira has established a company, Prime Link Co.Ltd., to start a business that we become franchisee ourselves to grow the business. In 2001, Prime Link Co, Ltd., became the very first franchise business company that is listed on the stock market(Nasdaq Japan). In 2006, Akira left Prime Link and started our company, Assentia Holdings, Inc. In 2010, Akira has established Assentia Holdings PTE. Ltd. in Singapore, and started the business to connect Japan and the world. During the last 5 years, our client’s franchise stores have spread in 19 countries（180 unit) in the world. Japanese food business and Japanese-style service are catching a great deal of attention from the world. Our work is spreading out from Asia to Oceania, Middle Eastern, Europe and North, Central and South America. Published a business book "Gain F&B franchise business opportunities in Asia" ## Related Articles [![](https://blog.assentia-hd.com/hubfs/FCB_0015.jpg)](https://blog.assentia-hd.com/en-us/blog/20170206?hsLang=en-us) [ceo blog](https://blog.assentia-hd.com/en-us/blog/tag/ceo-blog) [ceo](https://blog.assentia-hd.com/en-us/blog/tag/ceo) ### [Managers who Can and Cannot Speak about Their Philosophy](https://blog.assentia-hd.com/en-us/blog/20170206?hsLang=en-us) ## Managers who Can and Cannot Speak about Their Philosophy [Akira Tsuchiya](https://blog.assentia-hd.com/en-us/blog/author/akira) [Read More](https://blog.assentia-hd.com/en-us/blog/20170206?hsLang=en-us) [ceo](https://blog.assentia-hd.com/en-us/blog/tag/ceo) ### [What you don't see!](https://blog.assentia-hd.com/en-us/blog/20091020?hsLang=en-us) [Akira Tsuchiya](https://blog.assentia-hd.com/en-us/blog/author/akira) [Read More](https://blog.assentia-hd.com/en-us/blog/20091020?hsLang=en-us) #### About us - [企業情報](https://www.assentia-hd.com/01_00/) - [会社概要](https://www.assentia-hd.com/01_00/01_01/) - [社長ブログ](https://blog.assentia-hd.com/ceo-blog) #### Services - [フランチャイズビジネス支援](https://fc.assentia-hd.com/ja/home) - [加盟店が主役のフランチャイズ商談会](https://fc.assentia-hd.com/franchise-fair-0) - [明日の本業を考える戦略合宿](https://fc.assentia-hd.com/bp-camp) #### News - [海外支援実績](https://fc.assentia-hd.com/ja/experience) - [フランチャイズブランド](https://blog.assentia-hd.com/fc) - [Assentia Now](https://blog.assentia-hd.com/now) ### メルマガ登録 Follow us on Facebook Follow us on LinkedIn Follow us on Twitter Follow us on Instagram ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Akira Tsuchiya", "url" : "https://blog.assentia-hd.com/en-us/blog/author/akira" }, "dateModified" : "2023-06-03T07:17:47.953Z", "datePublished" : "2023-06-03T07:17:47.000Z", "headline" : "Swan Cafe.", "image" : [ "https://blog.assentia-hd.com/hubfs/Imported_Blog_Media/F1000021-thumbnail2.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.assentia-hd.com/en-us/blog/20091009", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.assentia-hd.com/hubfs/Assenti_logo.jpg" }, "name" : "Assentia Holdings,Inc" } } ```