--- title: Softbank (and its significance in terms of large acquisitions) description: "大きなポイントは創業オーナーだということ。\n日本の時価総額50位までで創業オーナー系の社長は3人。\nソフトバンク　孫さん。\nユニクロ　柳井さん。\n楽天　三木谷さん。\nサラリーマン社長にこの大型買収は意思決定できない。\n責任とりたくないから。役員会の合議制ではだれもがリスクしか挙げない。。。" --- [![Assentia Holdings](https://blog.assentia-hd.com/hs-fs/hubfs/Assenti_logo.jpg?width=993&height=142&name=Assenti_logo.jpg "Assentia Holdings")](http://assentia-hd.com?hsLang=en-us) Open main menu Close main menu - [CEO Blog](https://blog.assentia-hd.com/ceo-blog) - [国内FC](https://blog.assentia-hd.com/fc) - [海外向けFC](https://fc.assentia-hd.com/brandlist) - [月刊アセンティア](https://blog.assentia-hd.com/now2) - [English - United States](https://blog.assentia-hd.com/en-us/blog/20121018) - [日本語 - 日本](https://blog.assentia-hd.com/ceo-blog/20121018) English - United States [ceo blog](https://blog.assentia-hd.com/en-us/blog/tag/ceo-blog) [ceo](https://blog.assentia-hd.com/en-us/blog/tag/ceo) # Softbank (and its significance in terms of large acquisitions) ![Akira Tsuchiya](https://app.hubspot.com/settings/avatar/a388bcd440947d185082b011694402a5) [Akira Tsuchiya](https://blog.assentia-hd.com/en-us/blog/author/akira) [Share this blog post on Twitter](https://twitter.com/intent/tweet?text=I+found+this+interesting+blog+post&url=https://blog.assentia-hd.com/en-us/blog/20121018) [Share this blog post on Facebook](http://www.facebook.com/share.php?u=https://blog.assentia-hd.com/en-us/blog/20121018) [Share this blog post on LinkedIn](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.assentia-hd.com/en-us/blog/20121018) ## Softbank (and its significance in terms of large acquisitions) Softbank is buying Sprint, the third largest carrier in the U.S. and even the fifth largest company. Sprint, the third-largest carrier, has been running at a huge loss for the past five years. Normally, one would not buy a company that has been running in the red for five years. Why would SoftBank acquire Sprint? Because SoftBank has a past success story with Vodafone in Japan. Anyone will buy a profitable company, no matter how high the price. No matter how expensive. It is easy to buy. It is scary to buy a company in the red. No one knows how much off-balance-sheet debt they have. You don't even know how much off-balance-sheet debt they have. Due diligence is almost unreliable. Why buy? Because they have the proprietary know-how to turn a company around. Softbank has mastered this in Japan. Vodafone, which had been a failure, was turned around with the I-phone as a weapon and sales promotion skills. This is exactly how SoftBank entered the market through a narrow gate and accumulated know-how (improvement mechanism). This is strong. They have acquired know-how that can be applied in any way depending on the way they do things. 。。。。 Another important point is that he is a founding owner. There are three presidents among the top 50 Japanese companies in terms of market capitalization who are founding owners. Softbank: Mr. Son. Uniqlo: Mr. Yanai. Rakuten, Mikitani. A salaried CEO cannot make a decision on this large acquisition. They do not want to take responsibility. In a board of directors' council system, everyone can only take risks. The stage of growth of a company is no bigger than the size of its president. He must be bold in his decision-making and take the company to the next big stage. Without an insatiable appetite for growth, a company cannot exist. Let us always be conscious of growth! Assentia HoldingsAssentiaHoldings Pte.Ltd.AssentiaHoldings,Inc. Akira Tsuchiya           ![Akira Tsuchiya](https://app.hubspot.com/settings/avatar/a388bcd440947d185082b011694402a5) #### Akira Tsuchiya [Follow me on my website](http://assentia-hd.com?hsLang=en-us) [Follow me on Facebook](https://www.facebook.com/atutiya) [Follow me on LinkedIn](https://www.linkedin.com/in/akira-tsuchiya/) [Follow me on Twitter](https://twitter.com/Atutiya) Our background In 1991, we started the business that was not yet found in Japan, or even in the world. That business was to become an agency who provides franchise store-development service. We came up with the idea to persuade companies to join a franchise as their new business; our target was not individuals, but the small and medium-sized enterprises who already established with their businesses. With that as a start, we managed to expand over 30 franchise brands including various restaurant brands i.e. Bakery Restaurant St.Marc(650 uint in Japan, BBQ “Gyu-kaku”(850 unit in Japan), Katsudon “Katsuya”(350 unit in Japan), Sushi delivery “Gin-no Sara”(730 unit in Japan), and from other hospitality business categories i.e. Second-hand automobile dealer “Gulliver”(450 unit in Japan), Second-hand golf club dealer “Golf Partner”(350 unit in Japan), Women’s fitness club “Curves” (2,000 unit in Japan as a master franchisor of the American brand), by selling new businesses to small to medium-sized enterprises in Japan. Number of the stores we successfully opened are over 8000 ! During this time, in 1996, Akira has established a company, Prime Link Co.Ltd., to start a business that we become franchisee ourselves to grow the business. In 2001, Prime Link Co, Ltd., became the very first franchise business company that is listed on the stock market(Nasdaq Japan). In 2006, Akira left Prime Link and started our company, Assentia Holdings, Inc. In 2010, Akira has established Assentia Holdings PTE. Ltd. in Singapore, and started the business to connect Japan and the world. During the last 5 years, our client’s franchise stores have spread in 19 countries（180 unit) in the world. Japanese food business and Japanese-style service are catching a great deal of attention from the world. Our work is spreading out from Asia to Oceania, Middle Eastern, Europe and North, Central and South America. Published a business book "Gain F&B franchise business opportunities in Asia" ## Related Articles [![](https://blog.assentia-hd.com/hubfs/106350661_675.jpg)](https://blog.assentia-hd.com/en-us/blog/20170406?hsLang=en-us) [FC加盟店](https://blog.assentia-hd.com/en-us/blog/tag/fce58aa0e79b9fe5ba97) [海外フランチャイズ](https://blog.assentia-hd.com/en-us/blog/tag/e6b5b7e5a496e38395e383a9e383b3e38) [フランチャイズ](https://blog.assentia-hd.com/en-us/blog/tag/e38395e383a9e383b3e38381e383a3e38) [ramen](https://blog.assentia-hd.com/en-us/blog/tag/ramen) ### [The Real Competitors are Small and Medium Enterprises!](https://blog.assentia-hd.com/en-us/blog/20170406?hsLang=en-us) ## The Real Competitors are Small and Medium Enterprises! [Akira Tsuchiya](https://blog.assentia-hd.com/en-us/blog/author/akira) [Read More](https://blog.assentia-hd.com/en-us/blog/20170406?hsLang=en-us) [![](https://blog.assentia-hd.com/hubfs/Imported_Blog_Media/53a6b37b368e9cb80f3254f7bad1c473-550x343.jpg)](https://blog.assentia-hd.com/en-us/blog/20101127?hsLang=en-us) [FC加盟店](https://blog.assentia-hd.com/en-us/blog/tag/fce58aa0e79b9fe5ba97) [海外フランチャイズ](https://blog.assentia-hd.com/en-us/blog/tag/e6b5b7e5a496e38395e383a9e383b3e38) [フランチャイズ](https://blog.assentia-hd.com/en-us/blog/tag/e38395e383a9e383b3e38381e383a3e38) ### [Japanese franchisees should aim for the world!](https://blog.assentia-hd.com/en-us/blog/20101127?hsLang=en-us) [Akira Tsuchiya](https://blog.assentia-hd.com/en-us/blog/author/akira) [Read More](https://blog.assentia-hd.com/en-us/blog/20101127?hsLang=en-us) #### About us - [企業情報](https://www.assentia-hd.com/01_00/) - [会社概要](https://www.assentia-hd.com/01_00/01_01/) - [社長ブログ](https://blog.assentia-hd.com/ceo-blog) #### Services - [フランチャイズビジネス支援](https://fc.assentia-hd.com/ja/home) - [加盟店が主役のフランチャイズ商談会](https://fc.assentia-hd.com/franchise-fair-0) - [明日の本業を考える戦略合宿](https://fc.assentia-hd.com/bp-camp) #### News - [海外支援実績](https://fc.assentia-hd.com/ja/experience) - [フランチャイズブランド](https://blog.assentia-hd.com/fc) - [Assentia Now](https://blog.assentia-hd.com/now) ### メルマガ登録 Follow us on Facebook Follow us on LinkedIn Follow us on Twitter Follow us on Instagram ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Akira Tsuchiya", "url" : "https://blog.assentia-hd.com/en-us/blog/author/akira" }, "dateModified" : "2023-06-03T13:42:53.131Z", "datePublished" : "2023-06-03T13:42:53.000Z", "headline" : "Softbank (and its significance in terms of large acquisitions)", "mainEntityOfPage" : { "@id" : "https://blog.assentia-hd.com/en-us/blog/20121018", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.assentia-hd.com/hubfs/Assenti_logo.jpg" }, "name" : "Assentia Holdings,Inc" } } ```